Expert Industry Insights

Sprocket Digital Blog

Google SERPs: Say Goodbye To The Average Position

Google has implemented hundreds of different changes to AdWords over the years, and they aren’t going to be stopping any time soon. Come September 2019 they’ll […]

What To Expect From Your First Google Ads Search Campaign

We all know that SEO creates a slow and steady growth in rankings, but for a short term sales or leads boost, you’ll need to use […]

5 Ways To Optimise Your Paid Search Ads For More Phone Calls

Has the phone-call era come to an end? Most service providers now have functional and informative websites and social media pages, so there doesn’t seem to […]

3 Ways To Lower Your Cost Per Click

Google Ads can be highly competitive, so it’s essential to find ways that will lower your Cost Per Click or CPC of the keywords you’re bidding […]

Quality Score & Why It Matters

If you’re a digital advertiser who wants people to click on your ads, how do you know what each click and PPC campaign is worth so […]

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