Don’t lose sales to competitors, get your products in front of the right audience with Sprocket Digital’s Google Shopping campaigns. Shopping ads are a powerful way to serve your products at the very top of search results pages with product photos, prices and reviews. This allows users to browse and buy products from ecommerce sites with ease, thus gaining customers and sales that would have otherwise gone elsewhere. More than simply a bolt-on addition, Google Shopping Ads include shipping costs, reviews, stock availability
and descriptions to help customers make informed purchases. Positioning the right products in front of the right audience at the right time is essential. Utilising a new campaign type called ‘Performance Max’ allows us to take Shopping Ads to the next level; it allows us to leverage AI to strategically place product ads and remarketing across the internet through Google’s display network - consisting of over 2 million websites globally.

Measurable Results

The rise of ecommerce websites, fast-delivery and convenient shopping has contributed to a profitable but competitive online shopping landscape. With Google Shopping Ads, measurable results mean you will understand your returns inside out. In this respect, they are unique as an exclusively ROI-based form of advertising. As a business owner, gaining a deep understanding of your margins and operating costs are imperative to your online success. The data Google Shopping Ads collects quickly identifies which products generate the most revenue for every dollar spent. Over time, we optimise campaigns by allocating budget to best-selling products - or the option to remove products that aren’t selling well. It soon becomes apparent whether campaigns have the potential to make you money.

Google Shopping Done Well

Those who haven’t had favourable results with search ads previously may find Google Shopping Ads provide a much more lucrative outcome as a form of advertising, leading to a profitable ROI and business growth. A prerequisite to Google Shopping Ads is a correctly established and maintained Google Merchant Centre. The Merchant Centre is a platform that enables businesses to sync e-commerce products with their Google Ads campaigns. Products can either be manually or automatically synced, and the good news is that there are plugins for all major CMS platforms (such as Shopify and WordPress) that make the automation process simplified.


Place your products right under the nose of potential customers with Google Shopping. By optimising your product listings and serving them at the top of search results, you give shoppers the opportunity to purchase your products, rather than your competitors.
Rewrite product titles to provide the most valuable information to consumers in a concise amount of characters, whilst simultaneously ensuring it’s written in a way that Google can interpret.
By linking product-specific customer reviews with Google Merchant Centre, high star ratings will be featured within the shopping ad, adding social proof to products.
Ensuring selected images accurately represent products can boost sales and prevent delays due to product disapproval if images do not meet Google’s requirements such as no text overlays.
Adding appropriate details in Google Merchant Centre provides customers with all relevant information, such as free shipping or flat rate shipping.
Applying returns and refund policies in Google Merchant Centre offers instant trust and peace of mind to customers who might otherwise spend time searching for these details.
Where possible, these globally identifiable manufacturing numbers need to be applied to products. They help Google understand what the product is and better serve it to interested users.

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      What Our Clients Say About Us

      With well over one hundred 5-star Google reviews, its safe to say we are the real deal. Client relationships and demonstratable results are our priority. If you'd like to know more, we'll even let you talk to some real clients.

      Chris Sinclair ★★★★★ Great team to work with, we've experienced growth from day 1 and we're still going! Thank you team Sprocket DigitalAlastair Pope ★★★★★ Harry and the Sprocket team have been amazing in connecting with and successfully converting a new audience for our business. During these challenging economic conditions, the additional revenue they've generated has proven to be invaluable. Their professional, transparent, and data-driven approach has rekindled my confidence in the agency model.Lance Metz ★★★★★ Sprocket has been an incredible digital marketing partner, helping us grow our monthly turnover. They are extremely helpful and are quick to respond to any needs we may have. I would highly recommend for any company looking to take on a digital transformation journey.Ketaki Rasmussen ★★★★★ Sprocket has experts who can take your digital marketing to the next level, and you get personalised service with a dedicated account manager to help you achieve growth. Great to deal with.Beautiful You Holidays ★★★★★ Covid lockdowns meant complete operational shut down for our small NZ owned business. However, in the last few months we have finally got back up and running again with the help from Josh and his Sprocket team.Their understanding, resources and communication has been unwavering in this process and we have seen measurable results month on month. Trust plays a big role in digital marketing and I believe their formula is full proof.Sprocket has had a big role to play in getting our small business back on it's feet. I couldn't recommend this company enough!Richie Stott ★★★★★ It has been a seamless transition to Sprocket and they have delivered on the goods. Very happy with the service and results. Our account manager, Kieran is great to deal with.Andrina Shieffelbein ★★★★★ Sprocket has been amazing for my small buisness! Can't recommend enough if you want results from your advertising!NZ-Online-Pharmacy ★★★★★ The results speak for themselves. Our website has been lifted to the next level, in both hits & resulting translations into physical orders. Thanks Kieran & Team!Matt Boylan ★★★★★ This is the second time I have used Sprocket Digital in my role as Marketing Manager for small to medium sized businesses. Given our marketing team is very small and we don't have a specific digital marketing resource internally, it gives me peace of mind knowing that all our digital needs are being outsourced to Sprocket. On both occasions of working with Sprocket, the team have very quickly got up to speed on our business. The setup is seamless and my regular meetings with the team help to identify opportunities for us to leverage. The entire team are really knowledgeable and down to earth even though they have some very experienced people working on our account. I would highly recommend Sprocket to any other business who wants expert advice and guidance on their digital marketing with an accessible and down to earth approach.Speednation ★★★★★ Outstanding, the team at Sprocket have been tremendous, and taken our store to the next level. Ronnie and the team are on to it and get things done quickly to a high standard. If you are looking for a marketing team, this is your one stop shop for all your marketing needs!Team at Palmer ★★★★★ Great Team to work with, communication is great and they are actively engaged with working with you.Dylan Carter ★★★★★ Sprocket Digital is the real deal! They have turned our company around in our initial month of working with them and I could not recommend them more.The team is super helpful always making the time to have meetings with us and answer our endless amounts of questions.We are looking forwarded to working with them for the long term!cam scott ★★★★★ So far all of my requests from Sprocket Digital have been handled very professionally and timely. I am really enjoying the level of communication and how easily approachable the team is.Maggie from Astound Smile ★★★★★ We have worked with a couple of other agencies that did not deliver and I'm impressed with the level of service, support & results we get from Sprocket. Within a few weeks of working with Sprocket, we can see immediate improvement on our sales. Harry and the team has taken the time to understand our business and continue to work on delivering results. We look forward to continue working with Sprocket to grow our business. If you are looking for a result-focused agency, you can't go wrong with Sprocket!Josef Arnet ★★★★★ Sprocket Digital has been great to work with and has provided great inside and addition to the digital side of our business (Kitchen Things) their SEO team is fantastic and Harrison their Email marketing specialist is an absolute savant when it comes to knowing how set up email campaigns, templates as well as automatic email flows and the logic required to make them impactful and effective for a business. They always continue to impress with the work they do.Meelee Joe ★★★★★ Great working with the team at Sprocket Digital! We found the company friendly, accomodating, and they helped us to develop our knowledge of the business analyticsNudi Point ★★★★★ FINALLY... a digital marketing company that actually gets the results. This is the 5th business I have dealt with in the last 7 years - and the only business that has proven results. Our sales have increased hugely and it's only been 1 month. Harry is amazing to work with and the whole team at Sprocket Digital know exactly what they're doing. The results speak for themselves. Highly recommend!Gabi Metz ★★★★★ Working with Sprocket has been so easy! Like a weight has been lifted off our shoulders. And the results so far have been fantastic!Megan Blincoe ★★★★★ We are a new Client of Sprocket and I cannot fault them! Especially Ethan, he has been so available and clearly knows what he's talking about. He has been very patient with us and has thoroughly updated and explained every part of the set up and progress to date. Highly recommend using Sprocket Digitaljs_loader


      Client Testimonials


      Sprocket Digital manages all of Louvretec’s digital advertising across Australia and New Zealand, focused on gaining a higher volume of quality leads and standardising advertising creatives across all their locations.

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      0800 365 413

      Level 1/694 Great South Road, Penrose, Auckland [email protected]
      Sprocket Digital
      Based on 126 reviews