Instagram AdsScroll-stopping Ads. Serious results.

Results-Focused Instagram Advertising

Instagram isn’t just a visual platform. It’s a decision-making space. It’s where hundreds of millions of people discover new brands, browse products, check social proof, and (if the Ad hits right) convert on the spot.

But standing out takes more than a single image and a few hashtags. Great Instagram Ad campaigns need strategy. They need creative that fits the format, targeting that makes sense, and Ad copy that feels made for the moment.

At Sprocket, we build Instagram Ads that do more than look good. We create campaigns that move people to click, to buy, to book, to act.

How NZ Brands Benefit from Instagram Ads

Instagram advertising is built for visual impact, and that’s exactly what makes it such a powerful marketing tool. It’s not a marketplace or a search engine. It’s a curated space where users expect to discover new things. Products, brands, experiences. If it looks good, they’ll stop. If it connects, they’ll click.

For NZ businesses looking to connect with younger, style-conscious, or values-driven target audiences, Instagram is a goldmine. It’s where people go to browse, not just buy. That means your brand can show up in a way that feels organic, aspirational and entirely on their terms.

Instagram is also one of the few platforms where storytelling and selling go hand in hand. You’re not just pushing products, you’re curating a vibe. Through Stories, Reels, carousels and shopping posts, you can bring your brand to life in a way that feels natural to your feed.

Need to build trust with potential customers? Want to show off product details in motion? Looking to tap into a niche community through clever creative? Instagram advertising can do it all, and do it in style.

Excellent

4.9

Based on 162 reviews

Daisuke Kirihara

I have been working with Sprocket for about 6 months, and the team has delivered outstanding results, giving us one of the best return for every dollar we spent through them. I have worked with digital agencies across Asia, Europe, and NZ over 15 years, but the ROI improvement I have seen Sophie and the team deliver is best in class. If you are a result-focused marketer who needs an agency to get you results, try letting them run your campaign. It worked great for us.

Hobby Land

Our website has been live now for 3 months and we've been working with Sprocket since the launch of our site. After considering a few agencies, we're very happy with our decision to work with Sprocket as they have provided a very professional and responsive service and we have achieved excellent results on our spend thus far. Hopefully we'll continue to have a prosperous relationship over the coming months and years.

Tony Evans

Sprocket Digital are a committed SEO partner to our business, always working in collaboration with us to drive our sales and boost our online presence. They are always ready to help and respond quickly to our changing needs

Louis Chan

Sprocket have been great to deal with from the start and have brought in great results. Highly recommended 🙂

Cuddle Me Baby Ltd New Zealand

We love working with the Team at Sprocket Digital. They really take a personal interest in your business and come up with some fantastic marketing ideas, that have seen our sales grow in just the short time we have been working together. 100% trustworthy and love that they are NZ based and only a phone call away when you need them.

Adam Biffin

Since we started with Sprocket Digital we have had great results . They know their business and can get the right customers coming to your website and business.

Lance Metz

Sprocket has been an incredible digital marketing partner, helping us grow our monthly turnover. They are extremely helpful and are quick to respond to any needs we may have. I would highly recommend for any company looking to take on a digital transformation journey.

föray THULE

We had been working on e-commerce and our digital strategy for a few years and going along fairly well - Sprocket has helped us get to the next level and it definitely feels there is so much scope to keep building our online presence and performance from here. They are great to deal with and I appreciate their ability to tailor the approach to our specific position/industry etc. Bringing in the experts! Big addition to our team. Cheers.

Clare Pepers

Alisha offers exceptional communication in a professional and friendly manner. Response to emails is efficient and we receive a good level of reporting on marketing campaigns. Alisha offers great advice on the next step forward and how we can improve our online sales moving forward. Sprocket Digital takes out the hassle of trying to understand the foreign world of digital marketing which can be very overwhelming. I have no hesitation in recommending Alisha and Sprocket to help you take your online presence to the next level.

Andrew Muir

Sprocket have the knowledge, expertise, and experience to help you understand the process and get the best out of your web marketing. Easy to talk to and keen to help, definitely reccommend chatting to Luke and the team if you are thinking about online marketing!

Phillip Wards

Harry and the team at Sprocket have done an amazing job for our start up company. It's been an absolute pleasure having them onboard, pushing our sales and helping make our business what it is today, this has only taken one month. Looking forward to many years to come. Thanks team

Jon Burrows

Our business has had a great experience with Shay & the team at Sprocket Digital - We have seen a genuine increase in enquiry since engaging with Sprocket and we are planning to increase our spend with them in the near future. Very happy with the results, would recommend!

Philippa Middleton

Luke and the team at Sprocket are brilliant when it comes to SEO and digital visibility. They take all the complexity out of search engine optimization and make it simple, clear, and effective. From keyword research to technical improvements, they know exactly how to get your business noticed online. I’ve seen firsthand how their work lifts traffic, leads, and overall visibility. Professional, knowledgeable, and easy to deal with — Sprocket is the go-to for SEO done properly.

G K Molloy

Great team, easy to deal with, they listened to my business needs and were able to deliver on my expectations! Thoroughly recommend, they have been really helpful for Alana Estate, navigating the digital world and finding new customers.

Rodney Dawson

If you want to get the most out of your video from ODV then you need to go to these guys, they are the best.

NZ Health Food Company

We've been working with Sprocket Digital for a few months now and are seeing really good results. Dan and the team are great to work with and are constantly looking for opportunities to help us grow our ecommerce platform. Great communication and nothing is ever a hassle.

Chris Sinclair

Great team to work with, we've experienced growth from day 1 and we're still going! Thank you team Sprocket Digital

Sales Aswefa

Nothing is a problem, no question goes unanswered and they simplify digital marketing so it becomes understandable.

cam scott

So far all of my requests from Sprocket Digital have been handled very professionally and timely. I am really enjoying the level of communication and how easily approachable the team is.

Prime Property Maintenance

I’ve had the opportunity to work with Luke, and I truly value the insight he shared with me. He has a strong grasp of digital tools and how they can be used effectively for branding and marketing. More importantly, his advice to focus on my expertise as a roofer, rather than spreading myself too thin across different areas of the property business, really resonated with me. It was a simple but powerful perspective that made me rethink my positioning and branding strategies. His guidance has encouraged me to sharpen my focus, highlight my strengths, and present my business with more clarity and impact. Jeff

Dylan Lewis

We have worked with Sprocket since 2017 with two businesses and their service has always been exceptional. Both businesses experienced high growth due to the help from the Sprocket team. Josh has a vast knowledge, has been unbelievably helpful and even helped us out on a few occasions out of office hours. Can't thank him enough. Highly recommend Sprocket for any ecommerce businesses looking to increase their growth.

Chris Hepburn

The guys at Sprocket have been very helpful, We are starting to see great returns from our investment. Thanks Ronnie for all your help. Cheers

Josef Arnet

Sprocket Digital has been great to work with and has provided great inside and addition to the digital side of our business (Kitchen Things) their SEO team is fantastic and Harrison their Email marketing specialist is an absolute savant when it comes to knowing how set up email campaigns, templates as well as automatic email flows and the logic required to make them impactful and effective for a business. They always continue to impress with the work they do.

Gavin Sheppard

Ronnie and the team at Sprocket have done an awesome job of understanding what our business needs, and helping to develop the digital marketing strategy for TankMate.

Lily Richards

I really enjoy working with Sprocket. I've worked with them on two different projects now; they're data driven, great communicators & listeners as well as extremely good value/above board. They helped us improve our Google quality and conversions by nearly double. I would definitely recommend them.

Mark Chapman

Great start with Sprocket. Particularly like the data driven methodology, transparency and friendliness.

Meelee Joe

Great working with the team at Sprocket Digital! We found the company friendly, accomodating, and they helped us to develop our knowledge of the business analytics

Hybrid Bikes Ltd

We have been working with Sprocket Digital for 3 month now and I am very happy with the team. They offer great service from analyzing our needs as a business to delivering a great action plan. I can highly recommend to any business which is looking for a fantastic marketing team. Kind regards Frank

Kate Mayo

I have been working with Sprocket for a few months and am very happy that we decided to work together. A friendly team, very responsive and thorough. Harry has really taken the time to understand our business and develop strategies to help us grow.

Sandy Carter

A great company who listens to their clients needs. I can't recommend Sprocket enough, they have been a valued addition to my business.

Richard Jones

These guys have been great to deal with. Looking to work with me to get the best results for my company.

Beautiful You Holidays

Covid lockdowns meant complete operational shut down for our small NZ owned business. However, in the last few months we have finally got back up and running again with the help from Josh and his Sprocket team. Their understanding, resources and communication has been unwavering in this process and we have seen measurable results month on month. Trust plays a big role in digital marketing and I believe their formula is full proof. Sprocket has had a big role to play in getting our small business back on it's feet. I couldn't recommend this company enough!

Oliver Pykett

I was first introduced to Sprocket Digital through Luke. The entire team are friendly, great to work with and true experts in their field. Luke and the team at Sprocket Digital are really the only ones I would trust in the digital marketing space. Thanks guys! Oli

TGA Promotions

Highly recommend Sprocket to grow your business through online marketing! Claire and the team are so quick to respond, and incredibly easy to work with. They're getting us great results and are able to dedicate the time to marketing that we simply don't have. We constantly work together to come up with new campaigns and ideas and I really appreciate all that they do to help our business grow.

Jody Direen

Super polished, results driven company. Clever at giving your brand an edge through digi marketing. Love working with them - proactive and engaged.

L M

Kieran and team have been great to deal with, friendly, knowledgeable and professional service. We saw an uplift in enquiries almost immediately when campaigns went live and Sprocket have been very responsive with refining campaign to meet our objectives and taking us through the results.

Rinku Wrigley

An excellent team to work with! Professional, knowledgeable, and always proactive in finding the best digital solutions. Their expertise — from strategy to execution, everything was seamless. Highly recommend!!

Bejoy Jose

We have been working with Luke and the team at Sprocket for a few years. Sprocket Digital has been great to work with, very knowledgeable team of local digital marketing experts. Highly recommend!

Sam Dyson

We've had Sprocket running our digital marketing campaigns for a few months now and really happy with the results. Our leads have at least doubled since they started the campaigns and are consistent. The ads are well targeted so we don't spend too much either! Any updates are quick to be implemented by their savvy and responsive team. Being able to engage with a real person who knows their stuff is a great bonus too! Overall I'm really happy to recommend the work these guys do.

Casey-lee Cranston

Sprocket have been awesome to deal with! At Rata Equipment we have seen great results since using Sprocket as an agency. Kieran Fryer has been amazing to deal with. He is very prompt in responding and getting things done and sends great reports on how we are progressing. Would recommend them to anyone!

Pathik Modi

Started working with Sprocket just before the lockdown this year and have to say I'm very impressed with the level of service, support & results we get from the company. Our account manager, Sophie has been very helpful in making us understand the process at the same time took the time to understand our needs and understood exactly what would help achieve our business goals. Highly recommend!

NZ-Online-Pharmacy

The results speak for themselves. Our website has been lifted to the next level, in both hits & resulting translations into physical orders. Thanks Kieran & Team!

Ben Grogan

I love working with Sprocket Digital, they are always knowledgable, effective, and provide straightforward advice for maximizing your marketing spend.

Matt Frost

Could be more happier with the service and results Buildlab homes has recieved from teaming up with Sprocket Digital. We went from struggling week to week with finding work to now being able to pick and choose our work and clients.

Ketaki Rasmussen

Sprocket has experts who can take your digital marketing to the next level, and you get personalised service with a dedicated account manager to help you achieve growth. Great to deal with.

Andrew Tuioti

Super pro-active group of professionals. Our sales have doubled in a matter of weeks and looking forward to working with Ronnie, Dan and the team for the for-seeable future.

Brent Alexander

We have been working with Ronnie and the team at Sprocket for a few months now and have been stoked with the results. Super helpful, very responsive to questions and great to work with. Would highly recommend.

Daz

This is our 2nd year with Sprocket. We have had nothing but great service, combined with expert knowledge and advice that has delivered fantastic results. I would recommend Sprocket to any business looking for a digital partner to assist in growing your business.

TDS 4x4

Have used a few marketing companies in the past but Sprocket has certainly been the best! These guys know their stuff and with their consistent updates allows us to keep a finger on the pulse.

Lani Wards

We own Better to Give . We have only been working with Harry at Sprocket for a few months, but as a brand new E-Comm start up we knew we needed someone who could build our sales with fast and effective campaigns. We are very happy with our progress thus far and look forward to a long prosperous working relationship.

AT SPROCKET, WE’RE GEARED FOR GROWTH Taking the first step is easy.

Simply describe your company and schedule a free no-obligation consultation. One of our team members will then reach out to discuss how we can help profitably scale your business.

Keen To Chat?

Our Instagram Advertising
SERVICES

On Instagram, looks matter – but so does strategy. Great visuals might stop the scroll, but it’s the right messaging, targeting and optimisation that actually drive results. That’s where we come in.

We don’t run generic Ad campaigns or repurpose whatever’s trending. Every Instagram Ad we create is tailored to your audience, your goals, and the way people actually use the platform. Whether you’re focused on ecommerce, lead generation or brand building, we handle every part of the process from strategy and targeting to creative execution and performance tracking.

Book a consultation

Custom Audience Targeting

Creative Testing and Campaign Optimisation

Visual-First Ad Creative

Instagram Retargeting Campaigns

Instagram Story Ads and Reels Ad Campaigns

Strategic Reporting

We don’t just hand over dashboards, we deliver insight. Our Instagram reporting dives deep into creative performance, audience behaviour, and cost-efficiency, so you know exactly where your Ad spend is going and why. Expect tailored reports that connect the dots, plus strategic recommendations that help you move faster, spend smarter, and scale what works. You’ll always know what’s performing, what needs work, and where the next opportunity lies.

Free EBook Download Power Up Your Social Ads: 10 Proven Tactics For Success

Download the guide

Why Choose Sprocket as Your Instagram Advertising Agency?

At Sprocket, we treat Instagram like the creative powerhouse it is. We design campaigns that look and feel native to the platform, but are built with clear goals, razor-sharp targeting, and data doing the heavy lifting behind the scenes. From slick visuals to smart strategy, we make sure your Ads are remembered, clicked, and acted on.

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Here’s why businesses trust us
to make Instagram work harder for them:

Meta Business Partner Status

We’re official Meta Partners, which gives us access to advanced tools, faster support, and early rollouts of new Instagram ad features. That means fewer delays, smarter campaigns, and a competitive edge baked into everything we do.

Real-Time Optimisation

Your campaigns don’t run on autopilot. We actively monitor performance, test variations and adjust strategy to squeeze more value from every dollar. When something changes, we’re already on it.

Expertise with all Instagram Ad Formats

From Reels and Stories to Carousel Ads and Collection Ads, we know how to tailor creative to each placement so it blends in with the feed and stands out where it counts. Every format, every pixel, is built with purpose.

In-House Team, No Outsourcing

Everyone involved in your campaign is under one roof. That means less back and forth, quicker turnaround, and better alignment from strategy to execution.

Creative-Led Performance

On Instagram, creativity is currency. Our in-house designers and copywriters build Ad assets that do more than look good. Whether it’s through motion, storytelling, or product-focused visuals, they’re designed to convert.

Partnership-Focused

We offer rolling contracts because we believe in partnership, not pressure. If the results are working, the relationship speaks for itself.

Get Started

Ready to build visually stunning campaigns? Drop us a line and let’s turn your scroll-stopping ideas into real results.

Grow With Sprocket

Featured Case Study

Here at Sprocket Digital we believe that the proof in the pudding. Luckily our results genuinely speak for themselves.

grow with sprocket

Case Study

Eiderdown (2024 v 2023)

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Instagram Advertising FAQs

If you have a question we haven't answered, just get in touch. We'll be happy to help you out.

Should I use Instagram or Facebook for ads?

While each platform has its strengths, the real magic happens when they’re used together. Facebook offers powerful targeting and broad demographic reach, while Instagram delivers high-impact visual engagement, especially for brands with strong creative. Running Ads across both gives you the best of both worlds: more reach, better optimisation, and more chances to connect with the right people, in the right place, at the right time.

What types of Instagram ads are there?

Can I run Instagram ads without posting on my Instagram profile?

How Much do Instagram Ads Cost?

Do I need my own Instagram account?

What’s included in Sprocket’s Instagram advertising services?

Can Instagram ads help increase my sales?

How do Instagram ads target the right audience?

What industries perform best on Instagram?

Learn

If it moves the marketing needle, it’s in here. SEO tweaks, social media plays, Ad hacks, content smarts—you name it. Welcome to Sprocket's Knowledge Hub.

Visit the knowledge hub

GROW YOUR BUSINESS TODAY

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Instagram AdsScroll-stopping Ads. Serious results.Scroll-stopping Ads. Serious results.