LOST IN THE NOISE? So Were We
With every platform, trend, and “must-do” tactic shouting for attention, it’s hard to know what actually moves the needle. What’s worth your time? What’s just noise? And who can you trust to tell the difference?
If you’re tired of transparency being sold like a premium USP.
If your inbox is full but your pipeline isn’t.
If you’re stuck in a cycle of guesswork, not growth.
You’ve come to the right place.
This is where strategy stops sounding good and starts delivering. Hi. We're Sprocket. And this is what marketing should feel like.
Luke Dane & Josh Sexton
Welcome To The Other Side of Marketing We’re Luke and Josh. And yes, we actually give a sh*t.
There wasn’t some lightbulb moment. No dramatic walk-out, no midnight epiphany. Just two guys, a couple of cold beers, and the slow realisation that things could be done better.
Luke had spent years selling strategies that made money for the agency, not the client. Josh was on the deployment side, seeing how badly the little guys got treated. The service was patchy, the attention was elsewhere, and no one really gave a damn unless you were spending six figures a month.
So we decided to do things differently. Not perfectly (we had a lot to figure out) but with a bit of common sense and a lot of care. The plan? Work with clients the big guys ignored, and give them the kind of service usually reserved for corporates.
The early days were messy. A shared office in Ponsonby, a lot of coffee, and Google Ads as our bread and butter. But we showed up, got results, and did right by our clients. And that turned out to be enough.
Fast forward 9+ years, and we’ve built a team we’re proud of, clients we back, and a business that’s actually making a difference. We’re not claiming to have all the answers. But we show up, ask smart questions, and give a sh*t—about our clients, our company and our craft.
- Luke & Josh
Our Anti-Values
We’re not here to repackage the same promises in a different font. We believe the what nots say more than the whats. So here it is: our proudly curated list of red flags we leave at the door.
- Vanity metrics dressed up as KPIs
- “We’ve always done it this way”
- Charging you $$$ for a few minor tweaks
- Buzzwords on buzzwords on buzzwords
- Pawning off complicated projects to Junior Staff Members
- Paying top-tier prices for bottom-tier freelancers on the other side of the world
- “Doing the right thing” as a brag, not a baseline
- Set and forget campaign management
People First, Professionals Second
At Sprocket, you get one point of contact who knows your business like it’s their own; someone who picks up the phone, skips the jargon and takes your goals as seriously as you do.
Behind them? A tight-knit, in-house team that talks, thinks, and works together (radical, we know). No layers. No mystery emails. No “just looping in...”
We speak like humans, work like professionals, and partner like we’re in this with you – because we are. We don’t hide behind process or posture. We show up and do the kind of work that makes a real difference.
In short? We’re less agency, more action. And your business deserves nothing less.
Meet The Sprocket Team
Strategy doesn’t come from spreadsheets. Creativity doesn’t come from templates.
It comes from brains like these — sharp, mildly overcaffeinated, and dangerously good at what they do.
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Luke
Founder | Growth Specialist
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Josh
Digital Performance Director
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Ronnie
Agency Account Director
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Farisha
Head of Social
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Alex
Head of SEO
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Nalan
SEO Manager
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Gary
Campaign Manager
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Isabelle
Junior SEO and Creative Specialist
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Romy
Accounting Manager
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Will
Digital Strategist
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Shay
Digital Strategist
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Justine
Lead Digital Content Creator
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Zoe
Content Writer
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Erika
Digital Content Creator
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Claire
Digital Strategist
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Kashish
Digital Campaign Manager
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Tom
Digital Growth Advisor
AT SPROCKET, WE’RE GEARED FOR GROWTH Taking the first step is easy.
AT SPROCKET, WE’RE GEARED FOR GROWTH Take the first step.
Simply describe your company and schedule a free no-obligation consultation. One of our team members will then reach out to discuss how we can help profitably scale your business.
